A new way
To be more Sustainable
Responsible 100 proposes a new way for your business to be more sustainable and responsible.
Our vision is a world in which businesses compete in a race to the top. Where they compete on the price and quality of their products, as they do now, but also in terms of how much more positively they can impact people and planet.
A collaborative approach
We explore 22 responsibility issues across 8 broad categories partnering with NGOs, campaign groups, academics, other issue experts—and most importantly, participating businesses like yours—to collectively define what Poor, Okay, Good and Excellent performance. The stories businesses share enable us to identify performance standards that everyone may use and benefit from.
Simple Steps
We support your business through simple steps that will afford you a deeper understanding of the social, environmental and ethical issues we explore, and how to improve your practices.
Guidance
We help you get to grips with 22 issues, uncover the opportunities and threats each presents, and learn how to respond ever-better.
Improvement
Together, we map your current performance and create – and help you pursue – a bespoke and achievable improvement plan.
Community
Join a community of like-minded people and organisations, and enjoy resources and connections to benefit your business.
How to tell the world you are part of Responsible 100
Going through our process will enable you to make a number of powerful claims about your company. These claims reflect the work you will be doing alongside other participants. They also reflect key concepts and aspirations that underpin Responsible 100 and its vision and model, which your participation will help further test and refine.
Here are six important claims that you can make as a Responsible 100.
Which resonates most with you and why?
Competing in a Race to
the Top
Responsible 100’s vision is a world in which businesses compete in a race to the top. Where they compete on the price and quality of their products and services, as they do now, but also in terms of how much more positively, and less negatively, they impact society and nature.
Supporting Businesses in Service to Life
We help businesses to do the things they are best at: driving innovation; building brands; creating products and services; and nurturing cultures, such that they can do so in service to people, planet and future generations. Responsible 100 serves businesses that seek to operate in service to life.
Worthwhile & System-changing Responsibility
How can our organisations be part of the solution, rather than extend business as usual by spending time, effort and resources on the wrong things? We believe we’ve arrived at a model that enables businesses to take actions that support system change, not system preservation.
Achieving Optimal Responsibility
By optimal we mean investing the ideal amount of resources – no more, no less – to improve your responsibility performance, as quickly as possible, according to your size, sector and circumstances, such that this drives your commercial success.
Protest Against Business
as Usual
Business as usual sees companies pollute, destroy nature, offload costs, fracture and denude society and exploit vulnerable groups because it remains the normal, legal and familiar way to operate. It is utter madness. We can and must do better.
Responsibility Drives Profitability
When responsibility drives profitability, and irresponsibility destroys it, we’ll realise the unbridled potential for business to make the world a better place. See also optimal, worthwhile and systems-changing responsibility, in service to life.