Why Be a Responsible 100 Business?
More than an accreditation
At Responsible 100 we’re doing things differently. Responsible 100 is so much more than an accreditation. It’s a business improvement activity, a process mapping tool, an employee engagement exercise and a ‘badge of honour’ all rolled into one.
It’s an acknowledgement that the world — and business — is messy, and imperfect.
It’s a race to the top — where doing business responsibly drives profit; where responsibility becomes an intrinsic part of your on-going business development. But it’s also about the normalisation of ‘poor’ — of acknowledging that this is the starting point for many, many businesses, and that’s OK.
It’s about responsibility as a driver of profit — rather than an add-on that’s the remit of one person or department, it becomes part of your business DNA.
Being a Responsible 100 business means…
It’s a race to the top
We know that genuine responsibility drives success
We know that businesses can compete on price and quality, AND in respect of their positive impact on people and planet. Responsible 100 is the catalyst for making this a part of your business.
The beauty of Responsible 100 is that it’s not simply a snapshot — a measure of a point in time when you gain an accreditation. It’s about recognising that all kinds of businesses, no matter where they’re starting from, have the potential to be genuinely responsible.
Responsible 100 helps you answer these questions
The types of businesses that will gain the most from Responsible 100 are those who are upfront about where they currently are. Here at Responsible 100, we normalise ‘poor’ performance — because that’s where most businesses are on many of the Responsibility Indicators.
Many businesses will be inspired by Responsible 100 because they are uncomfortable with the sort of accreditations that allow businesses to meet a ‘minimum standard’ in certain areas, accreditations that are developed in good faith but are open to greenwashing by those who choose not to operate in the spirit the accreditations were intended.
Others are here because they recognise their strengths and expertise across some of the Responsibility Indicators — but are also keenly aware that they don’t have the experience, knowledge or focus to truly improve their performance in relation to other Responsibility Indicators.
Openness and transparency
Being a Responsible 100 business helps you be open and transparent about your journey. Those who want to do business better face an uphill struggle.